Our 2021 Back-To-College (BTC) Survey shows how resilient students, professors, and parents have been navigating a hybrid learning environment that often fell short of the hybrid learning environment that often fell short of the months of young adults missing out on  moments that matter—graduations, proms, homecomings, sporting events and the like—the return to campus is being met with open arms.

As COVID-19 rates fall in the United States and hundreds of colleges are requiring vaccinations,1parents are feeling more at ease about sending kids back to college and are opening their wallets to make sure kids are going out the door prepared. Middle-income families, in particular, are optimistic and expect to spend at record levels.