Business intelligence is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all factors that affect a business, such as customers, competitors, business partners, economic environment, and internal operations, therefore enabling optimal decisions to be made.Business Intelligence provides readers with an introduction and practical guide to the mathematical models and analysis methodologies vital to business intelligence.

商业智能是一类广泛的应用程序和技术，用于收集、访问和分析数据，以帮助企业用户做出更好的商业决策。该术语意味着全面了解影响业务的所有因素，如客户、竞争对手、业务合作伙伴、经济环境和内部运营，商业智能为读者提供了对商业智能至关重要的数学模型和分析方法的介绍和实用指南。