2020年英国广告业年终报告（英）

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2020年英国广告业年终报告（英）

# 英国 # 广告大小：0.56M | 页数：14 | 上架时间：2021-01-11 | 语言：英文

2020年英国广告业年终报告（英）.pdf

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2020年英国广告业年终报告（英）.pdf

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类型: 行研

上传者: ZY reset

撰写机构: GroupM

出版日期: 2020-12-22

摘要：

Nine months into the COVID-19 pandemic, the scale of its impact on the U.K. is relatively clear by now. The spring’s strict lockdown helped ease the public health and allowed for a sense of normalcy by the middle of the year, some of which was made possible by government action that helped limit the economic damage to individuals and businesses. According to the IMF, the U.K.’s spending on fiscal measures in response to COVID-19 sat at £188 billion as of October, or 9.2% of GDP, which is the fifth highest share among G20 economies.

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