Are you looking for a great idea or some inspiration to make your marketing more effective and cutting edge? This book contains 100 great marketing ideas, extracted from the world s best companies.Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each marketing idea is succinctly described and is followed by advice on how it can be applied to the reader s own business situation. A simple but potentially powerful book for anyone seeking new inspiration and that killer application.

你是在寻找一个好主意或一些灵感，使你的营销更有效和前沿？这本书包含了100个伟大的营销思想，从世界上最好的公司中提炼出来。这些思想为个人和公司创造价值和成功提供了燃料。事实上，思想的力量甚至可以超过金钱的力量。一个简单的想法可以成为推动市场、激励同事和员工、吸引客户的心和想象力的催化剂。这本书可以成为催化剂。每一个营销理念都被简洁地描述，然后是关于如何将其应用于读者自己的商业情况的建议。一个简单但潜在的强大的书为任何人寻求新的灵感和杀手级的应用。